The amazing flavor of fairs and festivals in Rajasthan has its own charm. These fairs and festivals prove to be the best opportunity for the guests to peep into and understand the cultural and traditional aspects of the land of royal figures more closely.
One of the small and grand festivals is the Sheetla Ashtami festival, which is celebrated in Rajasthan. Sheetla Ashtami is celebrated during the spring season in the month of March or the beginning of April, right after seven days of Holi. Festivals hold an unusual lure for the Rajasthanis and here you can find the locals up with many reasons to celebrate and make merry in the form of different colourful festivals. Each part of Rajasthan has its own unique festival and the village of Seel-Ki-Doongri lying on the Jaipur-Kota road near Jaipur has its own unique festival to worship Sheetla Mata.
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It is a very important Hindu festival in Rajasthan. It is commonly known as Basoda बसोडा or like many people may call it Sheetla Ashtami शीतला अष्टमी. Sheetla Mata, believed to be the Goddess of Small Pox, is worshipped on Sheetla Ashtami which is falling on 28th March 2019 to control the visitation of a smallpox epidemic in the town. This fair is a rural celebration and is quite popular in the interiors of Rajasthan. The fair is also popular among foreign visitors because of the charismatic display of rural life and colors. Sheetla mata is worshipped on this day. Cold and stale food is offered to Sheetla Devi after the puja. This food is known as Basauda. The same food is consumed by the devotees and distributed among everyone.
It is a common belief among all the people that worshiping Sheetla mata on Sheetla Ashtami would prevent them from the deadly outbreak of diseases.
The Braj festival in Rajasthan is dedicated to Lord Krishna who is believed to have spent a considerable amount of time in the region called Braj in Bharatpur district of Rajasthan. This festival not only replicates the spirit of Holi but also impersonates the timeless love of Radha and Krishna. The most beautiful highlight of this festival is the Raslila dance performed with great zest and unity. The entire town of Bharatpur is painted into the colours of love and gaiety, where no one is spared from being splashed with colours.
Celebrated a few days ahead of the actual color festival of holi, the braj holi of bharatpur commemorates the same colorful spirit with great pomp and gusto. The town changes tones. The clouds above are jealous of the clouds below, which will wear but white. Splashes of joy are ubiquitous. Come to Braj for the Braj Holi Festival. As the shades mix, a new hue awaits you on 17th March, 2019.
Rajasthan’s capital Jaipur, the city of Jewels is famous for its rich culture, heritage, art and is a hub of artists, designers, jewellers, and vintage connoisseurs. The city is a magnet for jewellery lovers from across the globe. Among the famous jewellery shows of the city, the Jewellers Association Show needs no introduction. The feast for jewellery enthusiasts has grown leaps and bounds through the years and has drawn many visitors to the city from all over the world.
Jaipur is all set to host the Jewellers Association Show’19 from April 6th to April 9th at Jaipur Exhibition and Convention Center (JECC), Jaipur and we are already excited. The show is speculated to be much more extravagant than it has been and every jewellery lover in Jaipur will have a chance to participate in one way or the other. With jewellers from all around Jaipur being prepped to showcase their designs, and with over 500 booths’ space, the JAS is all set to create headlines internationally and to set a new standard in the jewellery industry.
We know the people of Jaipur has an undeniable love for art and fashion, and we believe JAS serves the right purpose by showcasing the talent of Jaipurites to the world, all while giving the people of Jaipur a chance to experience jewellery differently. The choice of items and the amount of inspiration is going to be simply iconic, this is an exclusive chance for Jaipurites to experience jewellery, art, and fashion, from all over the city. Rather than going in a shop with limited designs and a particular design language, you get to experience and explore everything under one roof, and this is what makes JASa one of a kind opportunity.
JAS will be in its 13th edition this year. JAS has been internationally acclaimed as one of the greatest jewellery show in India and has been a feast for the people of Jaipur. Over 500 booths will be set up in over 100000 Sq. Ft. in Jaipur’s state-of-the-art Jaipur Exhibition and Convention Center, Sitapura. The four-day long gems and jewellery event will feature jewellery, relics, gemstones and much more for all the jewellery and art enthusiasts. Started back in 2007, JAS had managed to gain undeniable presence over the world and has highly esteemed Jaipur.
Last year the people visiting the show were over 30000, this year, we believe the JAS will smash all its previous records. The Jewellers Association started in 1927 with 37 members as an effort to bring together the jewellers of Jaipur, currently, there are over 3000 members of the Jewellery Association. The show is aimed at providing the jewellery enthusiasts and jewellery lovers a platform for converging, planting and exchanging new ideas, all while drawing inspiration from others. JAS brings together manufacturers, traders, artisans, designers, retailers, and wholesalers, with everyone fulfilling others’ needs, it is surely an environment of its own kind and is unlike anything else.
Jaipur is a beautiful city, we all know that. So, take your time out to explore this pink marvel and walk around the unwinding streets of the Johri Bazaar. Yes, we have a complete Jewellers market also. The city is an architectural wonder with numerous breath-taking buildings. The temperature in April is moderate and springy.
Situated in Alwar district of Rajasthan, Sariska Tiger Reserve is stretched over an area of 866 km² comprising scrub-thorn arid forests, dry deciduous forests. Recently, developed as the state’s wildlife destination, it is smoothly catching pace in the tourism circuit with the attractive landscapes and vast flora & fauna.
The tiger reserve is soon going to give a reason to wildlife enthusiasts to rejoice as Rajasthan government’s tourism department is planning to develop a new tourism circuit with Sarika and its nearby areas.
Image credits: Rajasthan Tourism Official
Beautiful places owned by RTDC at Sariska like Tiger Den and Siliserh, which have immense tourism potential due to their proximity to Delhi and Jaipur, have remained neglected due to several reasons. This year now, the tourism destination will be restored to its pristine glory and as a result, will boost the tourism potential of the entire state.
Tourism and wildlife go hand-in-hand at national parks, and very soon the travelers and wildlife enthusiasts visiting Rajasthan will get a chance to enjoy safaris in all the zones of Sariska Tiger Reserve.
Rajasthan Tourism Beat 